Apple announced the new "MacBook Air" on March 4, 2024. It uses the latest "M3" chip, and the 13-inch model and the newly introduced 15-inch model will be sold at Apple stores. Pre-orders will begin worldwide, including Japan, from the same day, and shipments are scheduled to begin on March 8. In addition, with this announcement, the "MacBook Air" M2 model has been reduced in price by up to 30,000 yen.


According to the latest information, the new MacBook Air was expected to be unveiled at an online Apple event in March, but contrary to expectations, Apple did not hold a press conference and instead released sales and specification information directly at the Apple Store.
Also, Apple unveiled the latest M3 chip in October 2023, and at that time only announced the 14-inch and 16-inch models of the MacBook Pro equipped with the "M3" chip . The new MacBook Air was then announced on March 4, 2024 (US time).
Should I buy the new MacBook Air? What's the appeal?
▼Latest information summary▼


Image: Apple , AppleTrack
Faster M3 chip
Up to 1.6x faster than MacBook Air with M1 chip
Up to 13x faster than the fastest Intel-based MacBook Air
Battery life up to 18 hours
Supports up to 4 external displays
Notebook closed
Faster WiFi-6E
Up to 2x faster than Wi-Fi 6
A larger 15-inch model is now available
▼Size and weight of the 13-inch model▼
Height: 1.13CM Width: 30.41CM
Depth: 21.5CM Weight: 1.24KG
▼Size and weight of the 15-inch model▼
Height: 1.15CM Width: 34.04CM
Depth: 23.76CM Weight: 1.51KG
Introducing the new midnight color
It comes in four colors: Midnight, Starlight, Space Gray, and Silver.
Sales Information
Reservations start on March 4th
Available from March 8th at Apple Stores and Apple Authorized Resellers

NIMASO MacBook Air/Pro Anti-Glare Film Recommendation
2024 MacBook Air/Pro 13-inch M1 M3 compatible LCD protective film
Anti-glare → Anti-reflective and oleophobic coating → Fingerprint prevention
Hard coating process → Protects the screen
Two-step application method: Apply neatly without misalignment or air bubbles
How much do the MacBook Air M3 and M2 models cost?

2024 new MacBook Air
13-inch model with "M3" chip:
8GB memory 256GB SSD | 164,800 yen (tax included)
8GB memory 512GB SSD | 194,800 yen (tax included)
16GB memory 512GB SSD | 224,800 yen (tax included)
2024 new MacBook Air
15-inch model with "M3" chip:
*SSD: Storage capacity
8GB memory 256GB SSD | 198,800 yen (tax included)
8GB memory 512GB SSD | 228,800 yen (tax included)
16GB memory 512GB SSD | 258,800 yen (tax included)
2023 MacBook Air
13-inch model with "M2" chip:
*Price reduced on March 4, 2024
8GB memory 256GB SSD | 148,800 yen (tax included)
*Previous price was 164,800 yen
8GB memory 512GB SSD | 178,800 yen (tax included)
*Previous price was 208,800 yen
On March 4th, Apple announced the new MacBook Air with the M3 chip, and revised the price of the older model with the M2 chip. The MacBook Air M2 model with 256GB of storage was reduced to 148,800 yen, and the M2 model with 512GB of storage was reduced to 178,800 yen.
In addition, there is a student discount campaign for both the M3 and M2 models of the MacBook Air, where you can receive a 24,000 yen gift card.
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The above is a summary of the latest information on the MacBook Air with the M3 chip, which will be released on March 8th.
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